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How water tech survives in the real WANA? The grandmother test

About the blog

Mallak Bani Mustafa
Innovation Project Manager at Southern Water.

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  • How water tech survives in the real WANA? The grandmother test

I was genuinely surprised when Arati, the facilitator at World Water Week in Sweden, turned to me and asked me in the panel, “Mallak, how do we design technologies that empower communities rather than burden them?”

It was a moment that brought years of fieldwork into sharp focus.

From the chaotic brilliance of India to the sleek labs of Amsterdam and the dry valleys of Jordan, I’ve seen water innovation in every form. But in West Asia and North Africa (WANA), the question isn’t just about innovation, it’s about fit.

The myth of universal solutions

Desalination is often hailed as a miracle. In Saudi Arabia, it is. With abundant energy and infrastructure, it flows like coffee at a Gulf conference—fast, reliable, and everywhere. But in Jordan? It’s like trying to drive a Tesla in a village with no electricity. Beautiful idea. Zero movement.

This isn’t a critique, it’s a reality check. Technologies don’t travel well when they ignore context. And in WANA, context is everything.

Innovation must speak the language of the land

In Irbid, Jordan, we co-designed a nature-based wastewater treatment system using local plants and gravel. The community’s request was simple: “If it needs Wi-Fi, we don’t want it.” The result was a low-tech, high-impact solution that treated wastewater, irrigated olive trees, and gave the community ownership.

This experience reflects a broader truth: resilience in WANA is built in courtyards, not conference halls. It is shaped by WhatsApp groups, leftover pipes, and a deep understanding of local rhythms.

Youth innovation: Scrappy, smart, and scalable

Across WANA, young people are already building low-carbon, low-cost, high-impact solutions. I’ve seen students transform broken greenhouses into solar-powered water harvesting systems. These innovations may not appear in glossy reports, but they work—and they reflect the ingenuity of a region that refuses to wait for perfect conditions.

To support this energy, we need:

  • Spaces to experiment – Give youth a garage, sensors, and some falafel, and they’ll prototype half your climate plan before lunch.
  • Accessible funding – If they can build a water filter from a car battery, they shouldn’t need a legal team to apply for a grant.
  • Open, usable data – Not buried in PDFs or locked behind paywalls.
  • Supportive policy – That says “yes, try it” instead of “wait for approval.”
  • Horizontal mentorship – Collaboration between seasoned engineers and emerging innovators.

The grandmother test

Saudi Arabia is leading in desalination. The UAE is shaping climate diplomacy. Jordan is innovating under constraint. Tunisia, Lebanon, Iraq, and Palestine each bring their own brilliance. WANA is not just surviving, it’s shaping the future of water.

But across this region, one principle holds true: If your water technology can’t earn the trust of the grandmother who knows when the tank runs dry, the farmer who reads the land, and the young people who carry both buckets and ideas, it’s not ready.

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