Today, we travel to Canada to speak with Estefanía González Madrid, Proposal Manager for North America Operations at Schneider Electric, who has moved to this country from Spain over six years ago seeking a new professional challenge in the water sector.
Question: Why Canada?
Answer: More than 6 years ago, Schneider Electric offered me the possibility of creating a team to work on Canadian tenders for Water and Wastewater in North America and expand our business. In a market as large and competitive as the North American, this proposal seemed to me an excellent opportunity to keep on growing. Now Canada is my place of work and my home.
Q: What does Schneider offer to the Canadian market?
A: Schneider Electric offers a broad range of solutions. In the water industry there are many options available in the market, but few companies, like Scheider Electric, provide solutions for the entire water management cycle: from the most basic things, such as meters and relay switches, to complex solutions based on PLCs, SCADA or DCS systems, together with software and services. All of that, integrated in our EcoStruxureTM platform, that provides connectivity for smart management and enables digitalisation.
'Resource shortage is not a problem in Canada. However, the operating costs of the plants to manage those resources are very high, so efficiency is crucial'
Q: What are the company's objectives for the coming years?
A: Canada is a country rich in resources, so our goal is to help our clients manage them more efficiently. Schneider Electric is more than a provider of electrical and automation products. With more than 30 years of experience in the North American water sector, we want to present ourselves as a technology partner, able to help companies reach their objectives with regards to operations, management and energy efficiency.
Q: What challenges does Canada face in terms of the operation of water services and infrastructure?
A: Resource shortage is not a problem in Canada. However, the operating costs of the plants to manage those resources are very high, so efficiency is crucial. In addition, older cities such as Quebec City are facing the challenge of infrastructure obsolescence. The leakage control and management applications we offer provide the perfect solution to that problem, which requires long term planning.
Q: The Rockies, or Sierra Nevada?
A: I am lucky to live within an hour from the Rocky Mountains, so I can enjoy nature in a wild and pristine state. Definitely, I choose the Rockies to escape from routine, and I choose Sierra Nevada to carry it in my heart.