Jose Pulido has been named Private Water Relationship Manager at Badger Meter, marking his 10th year at the global smart water solutions company—coinciding with its 120th anniversary.
Throughout his tenure, Pulido has played a key role in driving and supporting sales growth across various U.S. regions, including the Northeast, Central, and Southwest, where he served as a Solution Architect for public water utilities and municipalities. He has witnessed the rapid evolution of both the company’s solutions and the water industry itself, a transformation reflected in BlueEdge, a comprehensive suite of smart water solutions that solidifies Badger Meter’s leadership in shaping the future of water management.
My vision is to ensure that every Investor-Owned Utility in my territory knows the full breadth of solutions available from Badger Meter
"Stepping into this role and being part of our fully dedicated Private Water team, at a time when Investor-Owned Utilities are expanding rapidly, makes this opportunity especially exciting. I certainly look forward to contributing to this evolving sector and supporting its continuous success," Pulido said.
Regulated utilities must adhere to strict guidelines to protect end customers. These regulations cover aspects such as non-revenue water (NRW), rate increases, pressure management, and water quality, among other critical factors. For Badger Meter, this means ensuring that Investor-Owned Utilities and State Commissioners are aware of the solutions that help them meet their objectives—ultimately benefiting ratepayers. With deep industry expertise, Badger Meter engages the right subject matter experts to explore solutions tailored to specific utility needs, whether in pressure monitoring, water quality, wastewater management, or the company’s core focus on metering and AMI.
"My vision is to ensure that every Investor-Owned Utility in my territory knows the full breadth of solutions available from Badger Meter, has an opportunity to meet our subject matter experts, and gets to collaborate with us on projects that benefit both the utility and ratepayers," Pulido said.
